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Latest TMR Report Explores Impact of COVID-19 Outbreak on People Counting System Market

Global People Counting System Market: Overview

People counting system refers to the utilization of an electronic device that counts the number or people passing through a specific entrance or a passage. In other words, these electronic devices are utilized to measure footfall at a certain counter. Every business comes with physical space and they need to gauge the footfall at certain counters so as to get a glimpse of what is happening with their business or how well or bad their businesses are doing. Whether one is at a bank or library, shopping mall or retail chain or local shops or restaurants, people counting data assists in keeping one well-informed about the business so as to help them take decisions accordingly. Growing importance of footfall for various businesses is anticipated to support growth of the global people counting system market in the years to come, from 2020 to 2030.

The important factors that trigger growth of the global people counting system market comprise technological progress made in the retail industry, public space security, and increasing concern for safety. In addition, there has been a growing need for people counting system in various entertainment, sports, and hospitality applications so as to make sure that people in retail stores and public spaces maintain social distancing and adhere to the health and hygiene norms as set out by WHO and other regulatory bodies. These factors are anticipated to propel the growth of the global people counting system market over the period of analysis, from 2020 to 2030.

Type, technology, end user, and region are the four important parameters based on which the global people counting system market has been classified.

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Global People Counting System Market : Notable Developments

One of the relevant and important developments of the market that gives a quick view of the dynamics pertaining to global people counting system market is mentioned as below:

  • In March 2020, HELLA Aglaia Mobile Vision GmbH entered into partnership with VIDEOR E. Hartig GmbH in a bid to expand its presence in Europe. Germany based VIDEOR E is a prominent provider of very high quality business intelligence and video analysis. With this partnership, the latter is anticipated to work in the capacity of distributor for HELLA Aglaia.

Some of the prominent organizations in the global people counting system market comprise the below-mentioned:

  • Infodev Electronic Designers International, Inc
  • HELLA Aglaia Mobile Vision GmbH
  • DILAX Intelcom GmbH
  • InfraRed Integrated Systems Ltd
  • FLIR Systems, Inc
  • Axis Communications AB

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Global People Counting System Market : Key Trends

The global people counting system market is characterized by the presence of the following restraints, drivers, and opportunities.

Increased Digitization of Retail Spaces is Estimated to Drive Demand in the Market

The growth of the global people counting system market is likely to be influenced by the growing awareness about and importance of retail analytics for the comprehension of consumer preferences and behavior in sectors such as entertainment, hospitality, and retail. Many counting technologies make an offering of measurement of real-time traffic utilizing combinations and software and hardware.  Use of video-based sensors and systems has proven to be fruitful in many cases for several end use industries. Information derived from such analysis has proven to be beneficial for management of people and security. As such, these factors are likely to play an important role in the growth of the global people counting system market over the tenure of assessment, from 2020 to 2030.

Increased adoption of digitized technologies together with rapidly developing retail segment are, in a way, forcing retail owners to go for advanced people counters. Many organizations have come up with retail-specific application systems that offer better customer behavior analytics to the retailer owners.

Global People Counting System Market: Geographical Analysis

Asia Pacific is estimated to account for a considerable chunk of the global people counting system market and is likely to retain its dominance throughout the tenure of analysis, from 2020 to 2030. Rapid technological advancement in the retail sector in countries like Singapore, China, and India is likely to augur well for the market in Asia Pacific in the forthcoming years.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers’ or customers’ journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey